2026
CLIENT
Digital Guild
ASSIGNMENT
eCommerce Marketing Agency / Private
SOLUTION & PROCESS
Digital Guild is a boutique eCommerce paid-media agency — Paid Search, Paid Social, Amazon Ads — built around a single structural constraint: no junior account managers, no layered overhead. The founder came to us with a pointed thesis and a stat to anchor it: up to 60% of a typical agency fee never touches the client's actual marketing. It funds internal overhead.
The job was to turn that thesis into a brand and a site credible enough to convert the informed buyer — a DTC operator who already understands CAC, ROAS, and MER, and is tired of being sold to. No stock imagery. No testimonials they didn't have yet. No team page. Just the argument, told well.
