2024

Cerve is a premium beverage brand entering a crowded market. They came to AGR Studio with a product and a name — but no visual identity, no brand guidelines, and no digital presence. Everything needed to be created from scratch: logo direction, typography system, color palette, visual tone, imagery guidelines, and a launch-ready landing page.

The challenge wasn't just making something that looks good — it was creating a brand system flexible enough to work across packaging, social media, point-of-sale materials, and digital, while distinctive enough to stand out on a shelf next to established competitors.